Company:
Xyngular
Year:
2021
Overview
For Xyngular’s annual XyngFling distributor event, I designed a curated collection of swag items that were both memorable and highly functional. The set included two themed canvas bag designs (product-focused and motto-driven), three styles of protective face masks created during the COVID period, and a branded YETI cup to commemorate the end-of-year celebration. Each item was designed to be visually engaging, on-brand, and practical for attendees, with several elements featuring hand-drawn illustrations to add a personalized touch.
Problem
XyngFling needed event swag that felt elevated, cohesive, and genuinely useful for distributors, especially given the need for COVID-safe items like masks. Their existing assets lacked variety, creativity, and personalization, and the event required swag that could reinforce brand identity while providing real value for attendees.
Solution
I developed a diverse lineup of swag items that balanced branding, creativity, and purpose. The canvas bags featured six unique variations across two themes, including minimalist designs and hand-drawn illustrations. The mask set included three versions: an illustrated option tied to Xyngular’s brand style, a bold typography pattern showcasing products, and a clean minimalist version with the logo. To complete the set, I designed a branded YETI cup highlighting the event and year, giving attendees a premium keepsake. Together, these items elevated the event experience and delivered a cohesive, memorable swag collection.
